A New Floral Chapter Begins: Introducing The Flower Blog

Welcome to My Flower Journey: A Decade of Blossoms and Blooms


As a florist for over a decade, I can’t wait to share all things flowers and floristry with you!

Hello and welcome to my first blog post! I'm thrilled to finally open this digital door and invite you into the world of flowers, floristry, and everything in between. My name is Jess, and I’ve had the pleasure of working as a florist for over 10 years now. It’s been an incredible journey filled with learning, creativity, and most importantly, the joy of working with something as beautiful and meaningful as flowers. Starting this blog has been on my mind for a long time, and I’m beyond excited to finally share my passion, knowledge, and experiences with all of you. Over the years, I’ve been fortunate enough to work with so many lovely clients, create stunning floral arrangements for weddings, events, and everyday occasions, and build lasting relationships with fellow florists. But one thing I’ve always wished I could do more of is share the little bits of wisdom I’ve picked up along the way. In this space, I’ll be diving into all things flowers — from flower care tips, to choosing the right blooms for special occasions, to exploring the many facets of the floristry industry. Whether you’re a fellow florist, a DIY enthusiast, or simply someone who loves flowers, I’m hoping this blog will be a place where you can find inspiration, advice, and a deeper connection to the incredible world of floristry.

I can’t wait to take you behind the scenes and show you pretty and gritty world of flowers

What Can You Expect? This blog will cover a variety of topics, including:

  • Flower Care & Tips - As a florist, there’s nothing I enjoy more than helping flowers thrive. I’ll share everything I’ve learned about keeping flowers fresh, from how to store them properly to the best ways to prolong their beauty.

  • Seasonal Selections - Each season brings a new wave of blooms, and I can’t wait to dive into which flowers are at their peak and how to style them in your home, event, or bouquet.

  • Trends - We’ll touch on trends in floristry, from color palettes to innovative arrangements.

  • Behind the Scenes - Floristry isn’t just about pretty petals – it’s an art and a business. I’ll take you behind the scenes and give you a glimpse of the challenges, triumphs, and lessons learned throughout my decade of experience in the industry.

  • DIY Floral Ideas - I’ll share fun and easy DIY projects you can try at home, from simple table centerpieces to elaborate floral installations.

  • Florist’s Business Insights - For those who are considering entering the floristry business, I’ll share insights into how to start and grow your own floral shop, tips for managing clients, and advice for dealing with the ups and downs of this blossoming industry.

Flowers have a unique power to connect people, brighten someones day and bring beauty into our lives.

A Flower Lover’s Dream - I believe that flowers have a unique power. They have the ability to brighten someone’s day, convey emotions when words fail, and bring a sense of peace and beauty into our lives. For me, it’s not just about selling flowers — it’s about creating moments, memories, and experiences for people. And I want to share that same sense of magic with you here on this blog. As I take the leap into this new space, I’m excited to connect with you all, share my knowledge, and learn together. If you’ve got questions or topics you’d like to see covered, feel free to drop me a message! This blog is for all of us who appreciate the beauty of flowers, and I can’t wait to take you on this journey with me. Thank you for joining me here, and I hope you’ll come back often to explore, learn, and celebrate the wonderful world of flowers! With petals and passion, Jess.